Play to Earn in Fitness Apps? Can it Happen?
Play to earn is a concept that is gaining a lot of traction, especially in the fitness app industry. Here's an unbiased review of concepts to help you decide if it's a good idea or not. But in this article, we're talking about can fitness apps add a game to produce in attract people's interest in exercise? let's discuss.
What Is a Fitness Apps?
Fitness applications are explicitly designed to assist with exercise, other types of physical training, nutrition and diet, or related topics. Because a part of a larger group of apps called health applications is available to be used at home and while away, they are part of a healthcare movement called mobile health (mHealth). Some healths applications even have a health coach who helps their clients achieve their health goals effectively.
What Is the Purpose of Fitness Apps?
These apps aim to make your lifestyle healthier by tracking your food intake, water intake, and workout pattern. Some apps even keep track of your heart rate and blood pressure, which is beneficial for individuals with high blood pressure.
Besides that, the fitness applications provide the user with instructions and examples of one or more types of exercise, physical activity, and nutritional programs. Some are used to count calories. Others record statistics on workouts or collect data on walks, runs, and bike rides. Some applications connect the user to a personal trainer or nutritionist to help with areas of concern when using a specific fitness routine or generally with workouts. Further, some fitness apps provide a coordinated series of songs, each having the same beat when doing such workouts as running and fitness classes.
Are Fitness Apps Effective?
Well, some research suggests they do. A study published in the Journal of Medical Internet Research says fitness apps absolutely promote positive behavioral changes. The team surveyed 726 participants in three groups—current app users, non-app users, and former app users—and discovered that almost 75 percent of current app users reported being more active than under half of the non-users former users.
The researchers concluded that exercise app users are more likely to exercise during their leisure time than those who don't use any apps on any given day. Their research also found that these apps made it easier for users to overcome "barriers to exercise" (procrastination, lack of motivation, etc.), which is kind of the whole point of fitness apps, to begin with.
In an interview with Mic, associate professor of psychology at Lander College and one of the study's authors, Leib Litman, says that they sought to prove that exercise apps could help make exercise more accessible to those who use them, and they succeeded.
"Exercise apps can be a vehicle for behavior change in exercise in the same way that a nicotine patch can be a vehicle for behavior change in smoking," Litman says in the interview. "Our main finding was that people who have a lot of barriers appear to obtain higher levels of self-efficacy when they use exercise apps."
Other research suggests that fitness apps work but are especially effective when personalized. When features include things like training goals, specialized diets, or contact with "real live trainers," people are more motivated to work out more consistently.
Can Fitness Apps Transform to be Like Play to Earn?
With the development of technology today and a currently developing strategy, namely, play to earn. Play to earn is very effective in luring someone to play while getting something free from playing. The results can be anything from getting free coins that grow coins that can be exchanged for something meaningful. It can also be a new breakthrough for fitness applications. Apart from motivating people to exercise, play to earn can be a gift for someone who keeps their body healthy and fit.
But on the other hand, play to earn can cause someone to be addicted or even disappointed because the results obtained are not equal to what they do. So the regulation in human psychology needs to be done in implementing this play-to-earn system. For example, several daily tasks need to be accomplished, and then after completing the tasks, all can be exchanged for something meaningful, which does not apply to do all day. It should also be considered in compiling a limited schedule to match the dose of exercise that is done frequently.
Big companies such as Apple, Xiaomi, and others have developed many fitness applications. But it is often difficult to maintain the continuity of the exercise done. So, with the solution of implementing the play-to-earn system, this can be a new breakthrough for apps. However, if you are interested in developing or even making a fitness application, you can consult with us.