The New Ideas Artificial Intelligence in eCommerce be a Success?

Posted 17/12/21

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The improvement of synthetic intelligence is high-velocity and may grow human paintings productivity. Especially in the eCommerce sector, which can provide the best experience for consumers who visit the marketplace. This artificial intelligence makes it easier for consumers to choose the products they need and create a personalized shopping experience. Then there is no reason why AI will change the e-commerce industry. Then in which sectors does AI take on its role in the e-commerce sector? Before that, let’s look at the explanation and purpose.

What Is Artificial Intelligence Simple Definition?

Artificial intelligence meaning is the ability of a computer or computer-controlled robot to perform tasks usually performed by humans because it requires human intelligence and discernment. AI cannot complete the wide range of functions that ordinary humans can perform. Some AIs can match humans in specific tasks. The term AI can be associated with John McCarthy of MIT (Massachusetts Institute of Technology), which can be defined as a computer program involving tasks commonly performed by humans.

Short History of AI

Short of History AI

Those who coined the term AI were two scientists, namely Alan Turing and John Von Neumann, the founding fathers of technology. The two researchers initially transitioned from computers to 19th-century decimal logic and machines to binary sense relying on Boolean algebra. Then they perfected contemporary computer architecture and demonstrated that it was a universal machine capable of executing what was programmed.

Turing raised the question of the possibility of machine intelligence for the first time in his famous article in 1950. Turing also described it with an “imitation game” where humans can distinguish whether they are talking to machines in teletype dialogue. Then this article is often referred to as a source of questions about the boundary between humans and machines.

The popularity of technology fell back in the early 1960s. The machines had very little memory, making it difficult to use a computer language. However, there were already some foundations still present today, such as the solution trees to solve problems.

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Herbert Simon, economist, and sociologist prophesied in 1957 that the AI would succeed in beating a human at chess in the next 10 years. Simon’s vision proved to be right 30 years later.

What Is the Scope of Artificial Intelligence in the Business Sector?

Artificial Intelligence Technology is one of the fastest-growing sectors in the technology sector. The scope of Artificial Intelligence has expanded to many industries, including healthcare, transportation, security, and especially the business sector.

AI continues to change the face of business, tends to modern business. Most of today’s businesses have turned online to meet customer demands and provide a friendly experience in the convenience of shopping.

The business sector must handle large amounts of data generated to obtain detailed and accurate data to assist in better business decisions. This technique may be complex without the assist of information science, synthetic intelligence, and different superior technologies.

E-commerce trends 2022

How Artificial Intelligence Can Play a Role in E-Commerce?

Among all, AI performs the maximum important position in phrases of commercial enterprise transformation. Many corporations try to extract insights and purchaser information online to apprehend and expect purchaser conduct and locate which is exceptionally applicable for precise customers in their merchandise. They use these records and ship customized guidelines and messages that could grasp the eye of the customers.

Artificial Intelligence 2022

Case Studies on Shopee

For example, in 2019, Shopee leveraged deep learning in its recommendation engine to provide users with customizable shopping suggestions based on purchase and search data.

Another trend is the use of gamification in the form of in-app games. “In Indonesia, Shopee launched its newest in-app game, Shopee Tanam, which allows users to win attractive prizes after they successfully plant selected fruits and water regularly until the fruit is ready to be harvested,” said Chris as CEO of Shopee.

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The innovation that will be carried out by Shopee is a friendlier interaction on the Shopee Feed. Shopee Feed offers various social functions for users to create content and interact with friends, fellow buyers, and sellers on Shopee.

What Is the Next Level of AI Technology?

The rapid development of artificial intelligence indicates that the next generation is developing in artificial intelligence. Here is the explanation.

Unsupervised Learning

Supervised learning is the dominant paradigm in the world of AI today. In supervised learning, AI models learn from datasets that humans have curated and labeled according to predefined categories. (The term “supervised learning” comes from the fact that human “supervisors” prepare the data in advance.)

In contrast, unsupervised learning is an approach to AI in which algorithms learn from data without human-provided labels or guidance.

How Does Unsupervised Learning Work?

In a nutshell, the system learns about some parts of the world based on other factors. Observing the behavior, patterns among, and relationships between entities. For example, words in a text or people in a video—the system bootstraps an overall understanding of its environment. Some researchers sum this up with the phrase “predicting everything from everything else.”

Unsupervised learning more closely mirrors how humans learn about the world: through open-ended exploration and inference, without needing the “training wheels” of supervised learning. One of its fundamental advantages is that there will always be far more unlabeled data than labeled data in the world (and the former is much easier to come by).

Federated learning

One of the most demanding situations of virtual technology is statistical privacy. Since statistics are the lifeblood of today’s synthetic intelligence, the issue of statistics privacy plays a significant (and regularly limiting) function in the trajectory of AI.

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Privacy-preserving synthetic intelligence—a strategy that allows AI models to analyze from datasets without compromising their privacy—is turning into an increasingly critical quest. Perhaps the most promising technique for privacy-preserving AI is federation to gain knowledge.

The idea of Federated Learning was first formulated with the help of researchers at Google in early 2017. Over the past year, the hobby of federated learning has exploded. More than 1,000 study papers on federated learning sciences have been posted in the first six months of 2020. Compared to only one hundred and eighty in 2018.

A common technique for building a device that gains knowledge of the current fad is to collect all the educational stats in one place, regularly in the cloud, and then teach the version in the stats. But this technique is not feasible for much of the world’s statistics. This makes it off-limits to standard AI strategies.

Recently, health care has emerged as a good discipline for federation software to gain knowledge. Several startups have emerged to pursue federations gaining knowledge in the healthcare field.

Beyond healthcare, federations are gaining knowledge about which may also in the future play an essential function in any artificial intelligence software upgrade that requires sensitive statistics: from monetary deals to self-driving vehicles, from authority usage instances to customer products of all kinds. Paired with various privacy-preserving strategies such as differential privacy and homomorphic encryption, knowledge federation may also offer the essentials for unlocking the full-size capacity of AI while reducing the problematic task of statistical privacy.


We must monitor the development of this technology and see the direction of its goals. Don’t let this technology be at its peak, and we will be enslaved by a tool made by humans themselves. Don’t forget to read other articles related to artificial intelligence here.


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